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How To Invest Your Marketing Dollars in a Bad Economy
On this video, I discuss what you need to do with your marketing investment in a bad economy. Now is not the time to pull back on all ad dollars, its time to reallocate them.
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Principal Len Ward on the Winning on Main Street Podcast
Principal Len Ward appeared on the Winning on Main Street podcast to discuss how his qualitative skills inform his marketing consulting.
Principal Len Ward on The Medical Strategist Podcast
Principal Len Ward appeared on The Medical Strategist podcast to discuss ROI and how doctors and medical institutions can better market themselves.
Principal Len Ward on Practice Growth HQ Podcast
Recently, Len appeared on the Practice Growth HQ podcast to discuss ROI and the true cost of acquiring customers in the New Age of digital marketing.
Weekly Thoughts – Week of June 14th
Welcome to my weekly notes, where I share my candid thoughts on various topics. This week, let's dive into the intersection of ChatGPT and the Creator Economy, and brace ourselves for a major shakeup in the marketing world.
Principal Len Ward on Cracking The Cash Flow Code!
I was a guest on the Cracking the Cash Flow Code podcast to discuss my experiences as a consultant, the state of the digital advertising industry, and more!
What Is The Biggest Challenge In The Digital Marketing Space Today?
On this video I discuss the biggest challenges in the digital marketing space, as well as possible solutions to those issues.
How To Invest Your Marketing Dollars in a Bad Economy
On this video, I discuss what you need to do with your marketing investment in a bad economy. Now is not the time to pull back on all ad dollars, its time to reallocate them.
The Top Financial Issues With Companies’ Marketing Investments?
If your campaign is failing one of the core reasons may be your investment. In this video I discuss the top financial issues companies face when reviewing their marketing investments.
Determining Marketing Investment – Len Ward on the Water Cooler Hangout with Bob Poole Podcast
Managing Partner Len Ward was recently a guest on The Water Cooler Hangout with Bob Poole podcast.